Rome’s Bid for World Athletics Championships 2029/2031: A Test of Ambition
Rome has officially submitted its bid to host the World Athletics Championships in either 2029 or 2031, a move that signals the Eternal City’s aspiration to reclaim its place on the global athletics stage. After a 39-year hiatus since the last Italian-hosted championships in 1987, this candidacy represents not just a sporting ambition but a crucial test of Rome’s organizational capabilities and its political will to support such a monumental event.
A Second Attempt with Stronger Backing
This isn’t Rome’s first attempt. A previous bid for the 2027 championships fell short, reportedly due to a lack of governmental support. This time, however, the preliminary backing from Palazzo Chigi (the Italian Prime Minister’s office) suggests a more unified national effort. World Athletics is set to evaluate the applications, requesting guarantees from prospective organizers by August 5th, with the final decision on the two chosen cities expected by the end of September.
The proposed Italian project mirrors the ambitious vision presented for 2027, centering around the iconic Foro Italico. With ongoing renovations by Sport e Salute, the venue promises a stunning backdrop. The possibility of holding some competitions outside the Olympic Stadium, such as shot put or long jump – an option that has seen mixed success in other major meetings – remains a point of discussion. The marathon and race walking events are envisioned to traverse Rome’s breathtaking historical routes.
The Hurdles: Internal and External
While the allure of Rome is undeniable, the city faces formidable competition. Kenya has put forward a compelling, albeit logistically challenging, bid. London, a strong contender, is aiming for 2029 but might be at a disadvantage having hosted the event relatively recently in 2017. Additionally, a bid from the United States is anticipated. However, Rome’s most significant adversary might be itself.
World Athletics prioritizes “organizational stability” and seeks assurances that the event will “generate a high economic impact and strong social value for the city.” The benchmark includes the 700,000 tickets sold for London 2017 and sold-out events in Budapest 2023 and Tokyo 2025. Rome’s recent experience with the European Championships in 2024, despite its athletic success, was marred by organizational turmoil. The organizing committee was effectively put under special administration just months before the event, and ticket sales were so low that a last-minute, super-low-cost operation (tickets for one euro) was launched to fill at least the curves, which still remained half-empty.
The perception of a packed Olympic Stadium is crucial. The first real test will be the upcoming Golden Gala in June, where a reversal of this trend, especially with superstars like Noah Lyles competing, is vital. In recent years, the Golden Gala has attracted only a small, dedicated audience.
Beyond the Stadium: Leadership and Funding
To succeed, Rome’s bid requires more than just a beautiful venue. It demands a credible organizing committee led by a strong figure and, critically, the full financial backing of the government. For the 2027 project, 85 million euros were requested, but the state’s accounting estimated an expenditure of over 130 million euros, which was deemed unsustainable at the time.
Despite these challenges, the current climate for Italian athletics is exceptionally favorable. The sport is thriving, boasting popular young athletes like Iapichino, Furlani, and Battocletti, who resonate strongly with the younger generation. Rome is also gaining valuable experience in hosting major events, and the Foro Italico offers an unparalleled setting. The fact that major athletics has been absent from Rome for 40 years is, as many argue, a “crime.”
A Call to Action for the Capital
This World Championships bid must succeed. To achieve this, Rome needs a credible proposal and a significant shift in public engagement. The Roman public has historically been somewhat indifferent to track and field events. This bid presents an opportunity to reignite that passion and demonstrate that the city is truly ready to embrace and support a global sporting spectacle.
The path ahead is not without obstacles, but with renewed governmental support, a strong organizational team, and a galvanized public, Rome has a genuine chance to host the World Athletics Championships, showcasing its rich history and vibrant future to the world.
